Optimize Your Promotional Campaign

Promotional Campaign Management Service allows creating a promotional campaign pursuing specific strategy with the maximum combined benefit of the entire campaigns.

Your goals may include a combination of such policies as:

• Mark all products down at least 5%
  
• Mark down some 2% of products at 80%
  
• Include 36 products in a flyer .. etc.

Retalon tool analyzes the effect of every single product promotion as well as all inter-relations between the products. As the result user obtains all the details of planned campaign including:

• Prices of all products
  
• Media type recommended to used
  
• Flyer content (page, size, etc)
  
• Effective dates and duration of promotion

The service goal is not to maximize the output of each single promotion for each product, but to maximize the effect of the entire campaign since the system takes into the account the cannibalization effect of every price change and promotional attribute.

Our analyst will ensure that the policies you set are properly accounted for, including:

Product specific goals:

• Specific strategies for each product or group of products, e.g. Maximize Sales Units, or Sales Dollars, or GM, reduce or eliminate inventory, etc.
  
• Accounts for individual constraint and restriction on price, quantities, discount etc

And the entire campaign objectives:

• Minimum number of products at certain discount level
  
• Min\Max discount allowed
  
• Price brackets

Retalon will help you to setup the conditions for a Campaign, based on your objectives.
All the details of the promotional campaign are accumulated in the resulting report.
Each line of the report has promotion details, including suggested price, media type used, and the projected total benefit.

The service gives you a unique ability to know in advance the benefits of the promotional campaign and achieve maximum ROI from the campaign.

Make your promo campaign a guaranteed success!

Simple? Yes.

*And, did we mention this is a service? So there is no need to buy any complex software systems. No need for installation, deployment, or integration.

Have we got your attention? Contact us today to get started!